Local Search Engine FACT: Up to 85% of consumers, search Google, Yahoo or MSN when they are trying to find a local business’s phone number, address or directions. The Internet is free, fast, easy to use and MORE people use it to find businesses than the Yellow Pages nowadays.
If consumers search for something and your website doesn’t show up, your competitors’ websites will…and you will lose the business.
At Northwest Arkansas SEO, we are offering local businesses a very competitive price on BASIC “ON-SITE” SEO SERVICES that would normally cost substantially more. We perform the labor and SEO knowledge that is necessary for the basic optimization of a website for the search engines.
Our goal is to establish a good working relationship and reputation with local businesses by providing this service at a great rate.
Here is a general overview of all the steps provided in our Quick-Start SEO Service Pack. Regular price: $499. As an introductory offer it is now priced at $249.
– Keyword Research and Selection
– Page Title Tags Generation
– META description and marketing tags
– Geographical target market tags
– Main Content Suggestions
– 1 Custom Written Article & Submission
– Submission to top search engines and directories (Google, Yahoo, MSN)
Step 1: Keyword Research and Selection
We strategically pick out the keywords that are most relevant to our client’s site and compile them into a word file.
We search for the best keywords, the ones that:
- Are the most relevant to our clients site and product
- Are the most frequently searched for
- Have all the above criteria, but the least amount of advertiser competition.
Step 2: Page Title Tags Generation
The Page Title Tags are the words that will be written in the </title> part of the page. These words will show up in the tab of the page at the top of an Internet browser. Once we supply you with these, your webmaster will be able to easily include these for you.
Step 3: – META description and marketing tags
This task involves choosing the most relevant keywords and phrases and compiling them into a description of the site.
The META tags go in the HTML code of the site and it tells the search
engines what the site is all about.
The META tags are broken up into several parts. The most popular two parts are the META “keywords” and the META “description” tags.
Step 4: – Geographical target market tags
These are the “tags” or “keywords and phrases” that are designed for people who live in a certain area.
Step 5: – Main Content Suggestions
In this step, we always include the client and anybody within their business who has the most knowledge about their product and service. We are going to provide keyword suggestions to them that they will need to add to their site’s main text content.
IMPORTANT: These keywords and phrases will need to be added to the website’s main content nonchalantly. Search engine consultants know the correct % of the time to include these.
For instance, if the home page has 500 words on it, a particular keyword phrase should only be repeated X amount of times.
Staying closer to X% is better and safer. You don’t want the website being penalized by Google for “keyword stuffing.”
Step 6: – 1 Custom Written Article & Submission
We will write an article for our client. It will also be keyword optimized for SEO purposes. This is an important step that many SEO consultant companies do not offer. It is one of the most important steps as we’ve mentioned before, “content is king.”
Step 7: – Submission to top search engines and directories (Google, Yahoo, MSN)
After we have completed all of the above steps, we will submit our client’s website URL to the major search engines such as Google, Yahoo and MSN.
At this point, you’ll want to allow a couple weeks for the effects to really kick in and show up in the form of new traffic.
You’ll want to monitor this or have the person in charge of your web site use a form of analysis to see how your site and pages are reacting to the optimization techniques.
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