We went on to say that what we’ve speculated for some time has finally started to happen.  The search engines are getting smarter and not only that…
*Google says, “It’s the first step in a process that will let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions.”

We thought that we could rap things up here in Part II but as you can see by the length of this article, we’ve only scratched the surface when we took a look and compared speed and accuracy.  Old search engine vs. new.

In our review and test we preformed many random searches and what we uncovered is the fact that…

• Speed • Accuracy • Relevance • Comprehensiveness…

…has greatly improved with this new engine and I’ll go one step further by telling you that some of the other top rated search engines don’t even hold a candle to THIS new engine even the new microsoft backed engine!

But feel free to do some research yourself if you’re just not sure.

Most people would agree that speed is way up there as one of the most important FACTORS when it comes to search, hence the new code name…Caffeine!

One reader commented by saying…”how do they come up with such code names?” Well my friend, Googles smart and they seem to go after things that the majority can relate to.  I.E. speed and caffeinated fixes!

Anyway in this followup article we’re using “for example,”  this search term from a random thought…well to be honest, maybe I was thinking of letting my adventurous inner-child  side to surface!

How to Make a Marshmallow Gun

The old Google – results

Results 1 – 10 of about 61,700 for How to Make a Marshmallow Gun. (0.41 seconds)
Search Results

1.
How to Make a Marshmallow Gun or Marshmallow Shooter
This marshmallow gun (marshmallow shooter) will completely surprise you with its accuracy, range, and ease of constructi…
www.instructables.com/id/Marshmallow-gun/ – Cached – Similar -
2.
How to Make a Marshmallow Gun (with video) – wikiHow
wikiHow article about How to Make a Marshmallow Gun.
www.wikihow.com/Make-a-Marshmallow-Gun – Cached – Similar -
3.
How to Make a Marshmallow Gun — Free Plans | ChurchFun.com
May 26, 2008 … Complete instructions to make a marshmallow gun. Free plans to make a PVC shooter for mini-marshmallows. Fun, free project for kids.
churchfun.com/2008/05/…/how-to-make-a-marshmallow-gun/ – Cached – Similar -
4.
Video results for How to Make a Marshmallow Gun
How To Make A MarshMallow Gun Using PVC Piping
4 min 34 sec
www.youtube.com

How to make a marshmallow shooter gun , craft …
7 min
www.youtube.com
How To Make A MarshMallow Gun Using PVC Piping
www.videojug.com
5.
YouTube – Marshmallow Gun with Rapid fire.
Polarbear makes a mini marshmallow gun from pvc that can fire at a rapid rate. … How to make a marshmallow shooter gun , craft toy video …
www.youtube.com/watch?v=m4PduE3vsqU – Cached – Similar -
6.
How to Make a Marshmallow Gun, or Shooter
Marshmallow guns, or marshmallow shooters as they are commonly called, are basically a blow gun made from PVC pipe. The ammunition used? Small marshmallows …
hubpages.com/…/How-to-Make-a-Marshmallow-Gun–or-Shooter – Cached – Similar -
7.
Build a Marshmallow Gun – Entertainment – Lifehacker
Sep 28, 2005 … If you’ve got some PVC piping, a hack saw and a few hours to spare, you can put together your own marshmallow gun.
lifehacker.com/127948/build-a-marshmallow-gun – Similar -
8.
How to Make a Marshmallow Gun With PVC | eHow.com
How to Make a Marshmallow Gun With PVC. Oh the wonderful things you can do with a bag of marshmallows and a little PVC pipe! These are a great little toy to …
www.ehow.com/how_5169795_make-marshmallow-gun-pvc.html – Cached – Similar -
9.
How to Make a Marshmallow Gun – MonsterGuide.net
May 28, 2009 … Make your own marshmallow gun to go along with your marshmallow arsenal using these steps.
monsterguide.net/how-to-make-a-marshmallow-gun – Cached – Similar -

Searches related to: How to Make a Marshmallow Gunmarshmellow gun pvc pipe marshmallow gun rapid fire marshmallow shooter mini marshmallow shooter marshmallow blaster gun homemade marshmallow shooter make marshmellow shooter marshmallow gun design

-=-=-=-=-=-=-=-=-=-

And…the new Google!

YouTube – Marshmallow Gun with Rapid fire. 7 min www.youtube.com	How To Make A MarshMallow Gun Using PVC Piping 4 min 34 sec www.youtube.com
How To Make A Marshmallow Shooter Gun 7 min www.5min.com

We couldn’t agree more and as you may have noticed we previously told you pretty much the same thing in so many words in a two-part article we posted a while back.

How To Get Your Website Ready For New Search Engine Rankings

Part 1

Part 2

So…quite possibly what we’ve speculated for some time has finally started to happen as it’s official… Google recently announced testing of a new, more powerful version of their search engine technology.

Brad goes on to say that we should learn from what Google is telling us about the future of search and followed up with a quote, directly from Google.

*Google says, “It’s the first step in a process that will let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions.”

Hmm…looks like Google is concentrating more on things that matter most when it comes to searching.

• Speed
• Accuracy
• Relevance
• Comprehensiveness

As subtle as these may seem, these are some powerful changes indeed!

Google feels so positive about the new and fully upgraded version of Google search that they codenamed it Caffeine and made it available to the public for testing.

So Northwest Arkansas SEO decided to do just that and what we found out was…well, pretty much what we suspected.

We are working on our results.  Would you like a quick review as to what we found?  If we get enough feedback and interest then we’ll post a part II of Google Loves Caffeine so stay tuned and be on the lookout  for a second article coming soon!

*Some of the information for this article, Google Loves Caffeine, comes directly from the Official Google Webmaster Central Blog

Help test some next-generation infrastructure with Google Caffeine

Try Google Caffeine Here

Attention Northwest Arkansas Business owners or any business owner with websites:

Is your site ready for new Search Engine Rankings and if not, how will you deal with it?

Northwest Arkansas SEO has recently noted that the World Wide Web of search engine optimization (SEO) is in a growth spurt of sorts it would seem these days. You as a business owner in Northwest Arkansas and beyond, who have an Internet-based business and relying on search engine results to bring you new customers and repeat business…

…need to know what’s going on – how to protect yourself and your interests and how to take advantage of it and the possibilities these changes could create for any business everywhere.

I probably don’t need to tell you that SEO is all about getting your site listed in the search engines’ top results. You already know that the higher up in the results you rank, the better chance you have of capturing your prospective customer’s attention.

And of course the end result of this would be to get them to click on your link, the buy button or for local search engine traffic…

…get the web surfer to visit your place of business.

Get higher rankings for more pages and you’re part of the way to getting more traffic, making a sale or a customer to your store!

But back to the part about…

“the higher up in the results you rank, the better chance you have of capturing your prospective customer’s attention.”

Would you agree that getting those coveted high rankings is critical to the success of your Internet business?

Sure you would!

First let’s look at the way the search engines currently spider, rate, and index a website.  Then we’ll get back to the above oh so important thought!

The way the search engines currently do these important tasks depends on various factors, including these known by most SEO specialists:

Most specialist would agree they look for good content, the way the site is structured and link popularity.

Please note:  There are of course a mixture of other variables that we won’t be covering in this essay.

Although these factors are and will continue to be important…the engines are learning a thing or two about a thing or two and the word on the web umongst top notch SEO consultants is that search engines are changing the way they spider and index websites to help them serve better results to their search audience.

Check out this excerpt of a recent email we received as publishers:

“Interest-based advertising will allow advertisers to show ads based on a users previous interactions with them, such as visits to advertiser website and also to reach users based on their interests (e.g. “sports enthusiast”). To develop interest categories, we will recognize the types of web pages users visit throughout the Google content network.

As an example, if they visit a number of sports pages, we will add them to the “sports enthusiast” interest category. To learn more about your associated account settings, please visit the AdSense Help Center at http://www.google.com/adsense/support/bin/topic.py?topic=20310

As a result of this announcement, your privacy policy will now need to reflect the use of interest-based advertising. Please review the information at https://www.google.com/adsense/support/bin/answer.py?answer=100557 to ensure that your sites privacy policies are up-to-date, and make any necessary changes by April 8, 2009.

Because publisher sites and laws vary across countries, were unfortunately unable to suggest specific privacy policy language.”

In the past these calculations were primarily software calculations.  They’re learning that this isn’t always the best “resulting” experience all the time every time for the customers using their search engines…

…they’re incorporating new ranking algorithms that will take into consideration input that is submitted by “real visitors!”

This brings us back to the oh so important quote from above and why it’s an important one!

I’ve said this a time or two:

“You must serve many things and allow your prospective customers to sample and test your goods. You must show up several ways on several pages by way of several “key” words and several “key” phrases.  You must strive to show up for several combinations of possible searches that your prospective customer might choose when they type in a key word or phrase.  Plus you must serve these quests to them in the form of good, informative information which believe it or not, doesn’t always mean that you’ll always want to lead them to a sales pitch each and every time.”
- David W. Schaible

So what does all this mean and how are you going to get your website ready for it?

Well…

…you’ll have to come back an read Part 2 to find out how!

Please check back in a day or so and read the rest of this article.